M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The arrangement of vertical management system in which non-dependent firms for production and distribution works together through contracts is classified as?
A full time VMS
B contractual VMS
C administered VMS
D corporate VMS
Correct Answer: contractual VMS
The new product development stage in which the concept is tested whether idea has strong appeal is called?
A concept development
B concept testing
C material testing
D market screening
Correct Answer: concept testing
The course of sales and profits of a product over its whole life is called?
A product life cycle
B customer lifetime value
C product management
D marketing management
Correct Answer: product life cycle
The highly automated storage house to receive products from various suppliers, fill area efficiently and send orders to customers efficiently is classified as?
A exclusive center
B distribution center
C inbound center
D outbound center
Correct Answer: distribution center
The set of organizations interdependent on each other that help in making market offerings available to customer are called?
A interactive channels
B marketing channels
C pricing channels
D basing point channels
Correct Answer: marketing channels
The marketing channels are considered as part of?
A wholesaler-customer delivery network
B customer-value delivery network
C retailer-wholesaler delivery network
D customer-retailer delivery network
Correct Answer: customer-value delivery network
The new-product development process consists of detailed steps and number of steps are?
A Five steps
B Six steps
C Seven steps
D Eight steps
Correct Answer: Eight steps
The marketing system in which two or more companies join together at one level to seek new marketing opportunity is classified as?
A horizontal marketing system
B vertical marketing system
C static marketing system
D flexible marketing system
Correct Answer: horizontal marketing system
The kind of channel arrangement in which the retailers, wholesalers and producers act as a single system is classified as?
A conventional distribution channel
B horizontal marketing system
C vertical marketing system
D static distribution channel
Correct Answer: vertical marketing system
According to marketing four Ps, the cash rebates are part of?
A Place
B Product
C Price
D Promotion
Correct Answer: Promotion