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Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

All Topics  5307

The suitable example of ‘The Selling Concept’ is?
A Insurance or blood donations
B Lenovo
C Southwest Airlines
D Bottled water industry
Correct Answer: Insurance or blood donations
The efforts made by marketers to build long-term customer relationships and market products or services over internet are classified as?
A event marketing
B sponsored marketing
C online marketing
D off deal marketing
Correct Answer: online marketing
The unwanted and unsolicited commercial e-mails that clog up e-mailboxes of users is classified as?
A invasion of privacy
B spam
C virus
D deception
Correct Answer: spam
The web of computer networks that connects users from all around the world to interact with each other is classified as?
A interactive net
B internet
C intranet
D extranet
Correct Answer: internet
The potential profitable but less loyal group is of?
A Butterflies
B Strangers
C True friends
D Barnacles
Correct Answer: Butterflies
The group of online social communities such as virtual worlds, social networking sites and blogs where people exchange opinions is classified as?
A inbound social networks
B outbound social networks
C offline social networks
D online social networks
Correct Answer: online social networks
The companies that buy and sell only on the internet are classified as?
A premium companies
B direct companies
C click only companies
D click and mortar companies
Correct Answer: click only companies
The marketing of products done by companies by placing ordering and information machines is called?
A kiosk marketing
B offline marketing
C telephone marketing
D direct response TV marketing
Correct Answer: kiosk marketing
The customer classification depends on?
A Potential profitability
B Projected loyalty
C Both a and b
D None of above
Correct Answer: Both a and b
The particular communication that must be achieve within definite target audience within specific time is classified as?
A message decision
B media decision
C advertising objective
D advertising evaluation
Correct Answer: advertising objective
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