M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The tendency to which results of innovation are communicated to others is classified as?
A relative advantage
B divisibility
C communicability
D compatibility
Correct Answer: communicability
According to management guru Peter Drucker, marketing aims to sell?
A Necessary
B Unnecessary
C Not already available
D None of above
Correct Answer: Not already available
The kind of strategy which is used by the company to achieve advertising objectives is classified as?
A advertising strategy
B advertising objective
C advertising messages
D advertising budget
Correct Answer: advertising strategy
The Market consists of?
A Potential buyers
B Actual buyers
C Both a and b
D None of the above
Correct Answer: Both a and b
The ‘undifferentiated marketing’ is also called as?
A mass marketing
B segmented marketing
C concentrated marketing
D micromarketing
Correct Answer: mass marketing
The social class group which earns through exceptional ability is best classified as?
A upper middles
B working class
C lower uppers
D upper uppers
Correct Answer: lower uppers
The adopter group ‘laggards’ are?
A deliberate
B guided by respect
C skeptical
D tradition bound
Correct Answer: tradition bound
The market segments must be?
A attainable
B measureable
C accessible
D all of above
Correct Answer: all of above
The segmentation done on the basis of regions or areas to live such as urban, suburban and rural areas is an example of?
A geographic segmentation
B demographic segmentation
C psychographic segmentation
D behavioral segmentation
Correct Answer: geographic segmentation
Segmentation of international markets on the basis of stability of governments is included in?
A geographic location
B cultural factors
C economic factors
D political and legal factors
Correct Answer: political and legal factors