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Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

All Topics  5307

The third step in the marketing research process is ___________?
A collecting the information
B analyzing the information
C storing the findings
D ignoring competitive prices
Correct Answer: collecting the information
In making of questionnaire, the ‘open-ended question’ includes ________?
A word association
B story completion
C thematic appreciation test
D all of the above
Correct Answer: all of the above
The fifth step in the marketing research process is __________?
A presenting the market data
B presenting the findings
C presenting the competitor’s offering
D presenting marketing plan
Correct Answer: presenting the findings
The researchers sampling plan consists of _______?
A sampling unit
B sampling size
C sampling procedure
D all of the above
Correct Answer: all of the above
The technique of asking respondents to complete the given story is called _________?
A sentence completion
B story completion
C completely unstructured
D word association
Correct Answer: story completion
The record that shows how company is performing year after year is classified as _________?
A customer performance scorecard
B market performance record
C stakeholder performance scorecard
D marketing dashboards
Correct Answer: customer performance scorecard
The systematic design which analysis and report the data is called _________?
A systematic research
B research validity
C marketing research
D research process
Correct Answer: marketing research
The analysis of how profit margin is optimized and the marketing cost on per unit sold, is classified as ___________?
A stakeholder satisfaction pathway
B company metrics pathway
C customer’s metrics pathway
D unit metrics pathway
Correct Answer: unit metrics pathway
The technique in which respondents were asked to make meaning out of an ambiguous stimulus is classified as _________?
A projective techniques
B graphic projection
C situation projection
D picture projection
Correct Answer: projective techniques
In close-ended question in which the question with three or more possible answers is classified as ________?
A semantic differential
B Likert scale
C multiple choice
D dichotomous
Correct Answer: multiple choice
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