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Management Sciences 5307 MCQs [All-Courses]

Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The close-ended question in which each question have two possible answers are _____________?

A dichotomous

B multiple choice

C Likert scale

D semantic differential

Review Detailed Answer

Correct Answer: dichotomous

The research instruments use in marketing research process do not include ________?

A questionnaires

B qualitative measures

C technological devices

D random sample

Review Detailed Answer

Correct Answer: random sample

The analysis of how customer experiences contribute to company’s competitive advantage is classified as __________?

A customer’s metrics pathway

B unit metrics pathway

C stakeholder satisfaction pathway

D company metrics pathway

Review Detailed Answer

Correct Answer: customer’s metrics pathway

The research instruments present to respondents consist a set of questions, are classified as __________?

A technological devices

B random sample

C questionnaires

D stratified sample

Review Detailed Answer

Correct Answer: questionnaires

In marketing, the ‘commitment to goals’ are classified as __________?

A quality metrics

B loyalty metrics

C internal marketing metrics

D perceived metrics

Review Detailed Answer

Correct Answer: internal marketing metrics

The marketing research firms do not include _________?

A syndicated research firms

B custom marketing research firms

C specialty line marketing firms

D product alliance firms

Review Detailed Answer

Correct Answer: product alliance firms

The question in which two characters are given to make one statement as an answer is classified as __________?

A picture completion

B structure completion

C unstructured story

D graphic representation

Review Detailed Answer

Correct Answer: picture completion

The type of questions in marketing research questionnaire are ____________?

A open -ended questions

B close-ended questions

C rating scale

D both A and B

Review Detailed Answer

Correct Answer: both A and B

The last step in the marketing research process is to __________?

A make the decision

B plan next corporate plan

C gather market data

D deciding decision alternatives

Review Detailed Answer

Correct Answer: make the decision

The analysis of how well marketing expenditures are achieving company’s short-term returns is classified as __________?

A cash-flow metrics pathway

B brand metrics pathway

C company metrics pathway

D customer’s metrics pathway

Review Detailed Answer

Correct Answer: cash-flow metrics pathway

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Management Sciences 5307 MCQs [All-Courses]

All Topics 5307

All Topics 5307

The close-ended question in which each question have two possible answers are _____________?

The research instruments use in marketing research process do not include ________?

The analysis of how customer experiences contribute to company’s competitive advantage is classified as __________?

The research instruments present to respondents consist a set of questions, are classified as __________?

In marketing, the ‘commitment to goals’ are classified as __________?

The marketing research firms do not include _________?

The question in which two characters are given to make one statement as an answer is classified as __________?

The type of questions in marketing research questionnaire are ____________?

The last step in the marketing research process is to __________?

The analysis of how well marketing expenditures are achieving company’s short-term returns is classified as __________?