M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

In marketing, the ‘Relative Employee Satisfaction’ is best classified as __________?
A internal marketing metrics
B perceived metrics
C quality metrics
D loyalty metrics
Correct Answer: internal marketing metrics
The small, conventional and unconventional marketing attacks are classified as ___________?
A geographic attack
B encirclement attack
C flank attack
D guerilla attack
Correct Answer: guerilla attack
The marketing strategy in which the firm focuses on unrelated industries is classified as ___________?
A market broadening
B market diversification
C market defense
D market stretching
Correct Answer: market defense
The marketing response comes into action before a change takes place is classified as ___________?
A responsive anticipation
B creative anticipation
C geographical anticipation
D selective anticipation
Correct Answer: responsive anticipation
The marketer who is creative and proactive in marketing strategy is classified as ___________?
A creative marketers
B market driven marketers
C responsive marketers
D anticipative marketers
Correct Answer: market driven marketers
The attack stage in which the strategies cause gaps and then the marketing gaps are filled is considered as ___________?
A bypass attack
B guerilla attack
C flank attack
D frontal attack
Correct Answer: flank attack
In frontal attack, only that company wins, who have __________?
A more resources
B less resources
C strategic fir
D bypass fit
Correct Answer: more resources
The new users are searched in the groups which do not take into considerations, the ___________?
A new-market strategy
B penetration strategy
C geographical expansion strategy
D primal expansion strategy
Correct Answer: primal expansion strategy
The marketer who discovers the customer solutions which they do not offer is considered as _____________?
A responsive marketers
B anticipative marketers
C creative marketers
D market driven marketers
Correct Answer: creative marketers
The marketing strategy in which the firm focuses on underlying generic need from current product is classified as ___________?
A market diversification
B market stretching
C market broadening
D market defense
Correct Answer: market broadening