M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

Considering products and service classification, the marketing offering such as furniture is an example of?
A specialty products
B non-shopping products
C augmented products
D shopping products
Correct Answer: shopping products
If a customer buys a cell phone and buy the Bluetooth hands free later then pricing strategy used in this situation is called?
A bi-product pricing
B optional product pricing
C Two way pricing
D Two part pricing
Correct Answer: optional product pricing
To form significant picture of the world, the process of information selection, organizing and interpreting is referred as?
A perception
B brand image
C self-concept
D self-image
Correct Answer: perception
In PLC stages, the stage in which the product has rapid market acceptance and profits are likely to increase slightly is called?
A growth stage
B repetition stage
C turbulent stage
D non-turbulent
Correct Answer: growth stage
The less frequently purchased consumer products are called?
A shopping products
B specialty products
C unsought products
D sought products
Correct Answer: shopping products
The concept which defines the ‘person’ and it’s interaction with the environment is classified as________?
A lifestyle
B personality
C role
D status
Correct Answer: lifestyle
The ‘selective distortion’ and ‘selective attention’ are the types of_________?
A motivational process
B sampling process
C perceptual process
D technical process
Correct Answer: perceptual process
The parents and siblings are the part of___________?
A family orientation
B inspirational orientation
C group orientation
D opinion orientation
Correct Answer: family orientation
The persuasion route based on customer rational consideration and buying diligence is explained in_________?
A value cues
B central route
C peripheral route
D central cues
Correct Answer: central route
Step in the information search in the buying process, the milder search state is classified as_______?
A less attention
B heightened attention
C data attention
D research attention
Correct Answer: heightened attention