M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

thumb

Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The type of information consumer obtains by using and examining the product is classified as?
A experiential sources
B commercial sources
C public sources
D all of above
Correct Answer: experiential sources
Considering promotional mix, the method in which sales force personal presentation for building customer relationship and increasing sales is called?
A sales promotion
B personal selling
C public relations
D advertising
Correct Answer: personal selling
According to ‘Maslow’s hierarchy of needs’, the need for security and protection is classified as?
A physiological needs
B social needs
C safety needs
D esteem needs
Correct Answer: safety needs
The product packaging is futile part of?
A core customer value
B positioning strategy
C actual product
D actual ownership
Correct Answer: actual product
The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?
A maturity stage
B productive stage
C improved market stage
D profit achieved stage
Correct Answer: maturity stage
The reduction in prices made on larger purchases is classified as?
A bargained reduction
B discount
C allowance
D price segment
Correct Answer: discount
The new product pricing strategy through which company makes more profitable sales by selling out fewer units is classified as?
A optional product pricing
B price skimming
C price penetration
D product line pricing
Correct Answer: price skimming
The luxury products such as Rolex watches are best classified as?
A unsought specialty products
B sought services
C specialty products
D convenience products and services
Correct Answer: specialty products
The basing point pricing, uniform delivered pricing, zone pricing and freight absorption pricing are all types of?
A promotional pricing
B geographical pricing
C cyclical pricing
D short term pricing
Correct Answer: geographical pricing
The pricing strategy used to set prices for products that are optional with the main product bought is called?
A competitive pricing
B captive product pricing
C optional product pricing
D product line pricing
Correct Answer: optional product pricing