MCQsDrive | MCQsDrive

Management Sciences 5307 MCQs [All-Courses]

Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The market segmented on the basis of usage rates such as ‘heavy user’ or ‘light user’ is classified as?

A geographic segmentation

B demographic segmentation

C psychographic segmentation

D behavioral segmentation

Review Detailed Answer

Correct Answer: behavioral segmentation

The international marketing strategy according to which company uses same marketing mix in all the international markets is called?

A straight product marketing

B product adaptation marketing

C standardized global marketing

D adapted global marketing

Review Detailed Answer

Correct Answer: standardized global marketing

The kind of joint venture according to which company joins hands with foreign investors to create local business is classified as?

A contract manufacturing

B joint ownership

C management contracting

D investment ownership

Review Detailed Answer

Correct Answer: joint ownership

The Coca-Cola’s “Good Morning” campaign promotes consumption of soft drink in morning is an example of?

A geographic segmentation

B income segmentation

C psychographic segmentation

D behavioral segmentation

Review Detailed Answer

Correct Answer: behavioral segmentation

The segmentation of the market having similar buying behaviors but located in different countries?

A intermarket segmentation

B intramarket segmentation

C international market

D domestic markets

Review Detailed Answer

Correct Answer: intermarket segmentation

The marketing strategy which focuses on ‘common characteristics’ of needs of consumers is called?

A mass marketing

B segmented marketing

C niche marketing

D micromarketing

Review Detailed Answer

Correct Answer: mass marketing

The way of selling goods in to foreign market having a licensed agreement to operate in foreign country is called?

A joint venturing

B licensing

C exporting

D importing

Review Detailed Answer

Correct Answer: licensing

The product strategy according to which product is marketed without any change in foreign market is classified as?

A product adaptation

B straight product extension

C product invention

D communication adaptation

Review Detailed Answer

Correct Answer: straight product extension

The international marketing strategy according to which company uses separate marketing mix for each international target market is classified as?

A straight product marketing

B product adaptation marketing

C standardized global marketing

D adapted global marketing

Review Detailed Answer

Correct Answer: adapted global marketing

The group of nations that are gathered to work for common goals in regulation of international level trade is called?

A socio-economic community

B economic community

C geographical community

D geo-political community

Review Detailed Answer

Correct Answer: economic community

Showing 451 to 460 of 5307 results

Contact Info

Management Sciences 5307 MCQs [All-Courses]

All Topics 5307

All Topics 5307

The market segmented on the basis of usage rates such as ‘heavy user’ or ‘light user’ is classified as?

The international marketing strategy according to which company uses same marketing mix in all the international markets is called?

The kind of joint venture according to which company joins hands with foreign investors to create local business is classified as?

The Coca-Cola’s “Good Morning” campaign promotes consumption of soft drink in morning is an example of?

The segmentation of the market having similar buying behaviors but located in different countries?

The marketing strategy which focuses on ‘common characteristics’ of needs of consumers is called?

The way of selling goods in to foreign market having a licensed agreement to operate in foreign country is called?

The product strategy according to which product is marketed without any change in foreign market is classified as?

The international marketing strategy according to which company uses separate marketing mix for each international target market is classified as?

The group of nations that are gathered to work for common goals in regulation of international level trade is called?