M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The close factors affecting the company’s ability to serve its customers are referred as?
A Microenvironment
B Macro environment
C Both a and b
D None of the above
Correct Answer: Microenvironment
The step of personal selling process in which the sales person learns about potential buyer before making a call for sale is classified as?
A pre-approach
B sales nomination
C qualifying
D prospecting
Correct Answer: pre-approach
The business buying process starts with the?
A problem recognition
B general need description
C product specification
D supplier search
Correct Answer: problem recognition
In business buying process, the group who furnish the information to evaluate alternatives is classified as?
A user
B influencer
C decider and gatekeeper
D buyer
Correct Answer: influencer
The perceptions of the customer about the value of products are considered to set the?
A floor for cost
B ceiling for prices
C floor for prices
D ceiling for cost
Correct Answer: ceiling for prices
The pricing strategy in which the standard markup is added into the cost of market offering is classified as?
A marginal pricing
B cost plus pricing
C markup pricing
D both b and c
Correct Answer: both b and c
The roughly and detailed estimation of market size, product price and development costs is classified as?
A write-down
B write-up
C follow-up screening
D follow-up testing
Correct Answer: write-up
A company’s microenvironment, the ‘media publics’ consists of?
A newspapers
B blogs
C internet media
D all of above
Correct Answer: all of above
The Macro environment does not includes?
A Technological factors
B The marketing intermediaries
C Political factors
D Both a and c
Correct Answer: The marketing intermediaries
All the individuals and units involved in purchasing process are classified as?
A buying center
B influencers
C deciders
D gatekeepers
Correct Answer: buying center