M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The tendency to which experiences of potential customers fits with the innovation is called?
A relative advantage
B divisibility
C communicability
D compatibility
Correct Answer: compatibility
In macro environment, the ‘pressure groups’ and ‘government agencies’ are part of?
A the cultural environment
B the demographic environment
C the economic environment
D the political environment
Correct Answer: the political environment
The ads affecting consumer’s subconscious minds are classified as?
A online advertising
B subliminal advertising
C luminal advertising
D both b and c
Correct Answer: subliminal advertising
The well-known brand ‘Apple’ is related to brand personality trait of?
A ruggedness
B competence
C sophistication
D excitement
Correct Answer: excitement
The personal factors include?
A online communities
B social class
C personality and self-concept
D roles and status
Correct Answer: personality and self-concept
The markets in which the market offerings are bought from sellers for reselling purpose are known as?
A business markets
B reseller markets
C government markets
D international markets
Correct Answer: reseller markets
The social class who rely on relatives for assistance in trouble times and economic support considered as?
A upper middles
B working class
C middle class
D upper uppers
Correct Answer: working class
A company’s microenvironment, the ‘ customer markets’ are of?
A 5 types
B 4 types
C 3 types
D 2 types
Correct Answer: 5 types
According to brand personality traits, the ‘sophistication’ is concluded as brand being?
A reliable and intelligent
B daring and imaginative
C cheerful and wholesome
D charming and upper class
Correct Answer: charming and upper class
The process of watching customers in natural environment is called?
A experimental research
B ethnographic research
C observational research
D survey research
Correct Answer: ethnographic research