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Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

All Topics  5307

The integrated system which consists of consumer needs analysis, identifying alternatives, setting objectives and evaluating alternatives is classified as?
A marketing channel design
B intermediary channel design
C horizontal channel design
D vertical channel design
Correct Answer: marketing channel design
According to competitive positions, the main focus of market challenger strategy is to?
A expand market share
B follow at a distance
C multiple niching
D full frontal attack
Correct Answer: full frontal attack
If the company provides products or services less than its cost then the company will?
A get more loss
B get more profits
C get more discounts
D both a and b
Correct Answer: get more profits
In the four Ps of marketing mix, the brand name can be classified as?
A Place
B Product
C Price
D Promotion
Correct Answer: Place
The marketing services agencies includes?
A Marketing consulting firms
B Media firms
C Marketing research firms
D All of above
Correct Answer: All of above
The ‘Millennial’ are also classified as?
A generation X
B generation Y
C baby boomers
D both a and b
Correct Answer: generation Y
The process of introducing a new product into market is called?
A commercialization
B market testing
C free test markets
D uncontrolled test markets
Correct Answer: commercialization
The pricing strategy in which the company determines price it will make the targeted return is classified as?
A target return pricing
B markup return pricing
C learning pricing
D marginal pricing
Correct Answer: target return pricing
The customers of products or services in product life cycles introductory stage are classified as?
A innovators
B early adopters
C middle majority
D laggards
Correct Answer: innovators
The decrease in average per unit cost of production which is caused by accumulated experience of production is classified as?
A experience curve
B learning curve
C costing curve
D pricing curve
Correct Answer: experience curve
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