M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The sales force structure in which salespeople are designated to sell the company’s product to certain industries or customers is classified as?
A customer sales force structure
B product sales force structure
C indirect sales force structure
D territorial sales force structure
Correct Answer: customer sales force structure
The aspects of brand that are linked to human traits, developed in a specific mix called?
A Brand awareness
B brand personality
C self-concept
D self-image
Correct Answer: brand personality
The pricing issues across channel levels includes?
A predatory pricing
B deceptive pricing
C price fixing
D none of the above
Correct Answer: deceptive pricing
When any potential customer become a regular user of the product, this change is called?
A adoption
B cognitive dissonance
C pre purchase behavior
D post-purchase behavior
Correct Answer: adoption
After the idea generation through internal and external sources, the next step is?
A idea screening
B product screening
C customer screening
D raw material screening
Correct Answer: idea screening
The type of information consumer obtains by using and examining the product is classified as?
A experiential sources
B commercial sources
C public sources
D all of above
Correct Answer: experiential sources
Considering promotional mix, the method in which sales force personal presentation for building customer relationship and increasing sales is called?
A sales promotion
B personal selling
C public relations
D advertising
Correct Answer: personal selling
According to ‘Maslow’s hierarchy of needs’, the need for security and protection is classified as?
A physiological needs
B social needs
C safety needs
D esteem needs
Correct Answer: safety needs
The product packaging is futile part of?
A core customer value
B positioning strategy
C actual product
D actual ownership
Correct Answer: actual product
The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?
A maturity stage
B productive stage
C improved market stage
D profit achieved stage
Correct Answer: maturity stage