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Management Sciences 5307 MCQs [All-Courses]

Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The way the consumers feel or perceive towards an actual product or potential market offering is called?

A sales concept

B product idea

C product image

D customer management

Review Detailed Answer

Correct Answer: product image

The major sources of ideas for product development comes from?

A internal sources

B external sources

C product lines extension

D both a and b

Review Detailed Answer

Correct Answer: both a and b

In the communication process, the decoding, encoding, feedback and response are together classified as?

A communication tools

B communication channels

C communication functions

D communication parties

Review Detailed Answer

Correct Answer: communication functions

The profits related to the new product in its introductory stage are?

A negative

B continuously rising

C higher

D declining

Review Detailed Answer

Correct Answer: negative

Considering non-personal communication channels, the magazines, direct mail and newspapers are considered as?

A online media

B print media

C broadcast media

D display media

Review Detailed Answer

Correct Answer: print media

The customers in growth stage of life cycle of products are classified as?

A innovators

B early adopters

C middle majority customers

D laggards

Review Detailed Answer

Correct Answer: early adopters

The theme of the message content which triggers positive or negative emotions leads to purchase motivation is classified as?

A emotional appeal

B rational appeal

C moral appeal

D irrational appeal

Review Detailed Answer

Correct Answer: emotional appeal

The tendency of difficult understanding related to use of market offering is called?

A relative advantage

B complexity

C communicability

D compatibility

Review Detailed Answer

Correct Answer: complexity

The detailed stated version of shortlisted new ideas in meaningful consumer terms is best classified as?

A product concept

B production phase

C production screening

D raw-material screening

Review Detailed Answer

Correct Answer: product concept

An idea for a possible product that the company will offer is classified as?

A product idea

B product image

C customer management

D none of the above

Review Detailed Answer

Correct Answer: product idea

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Management Sciences 5307 MCQs [All-Courses]

All Topics 5307

All Topics 5307

The way the consumers feel or perceive towards an actual product or potential market offering is called?

The major sources of ideas for product development comes from?

In the communication process, the decoding, encoding, feedback and response are together classified as?

The profits related to the new product in its introductory stage are?

Considering non-personal communication channels, the magazines, direct mail and newspapers are considered as?

The customers in growth stage of life cycle of products are classified as?

The theme of the message content which triggers positive or negative emotions leads to purchase motivation is classified as?

The tendency of difficult understanding related to use of market offering is called?

The detailed stated version of shortlisted new ideas in meaningful consumer terms is best classified as?

An idea for a possible product that the company will offer is classified as?