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Management Sciences 5307 MCQs [All-Courses]

Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The systematic planning for new products and customer driven strategy must be created for?

A finding and growing products

B delivering superior value

C gaining customer lifetime value

D all of above

Review Detailed Answer

Correct Answer: all of above

The ‘idea generation’ stage in new product development process does not include?

A internal idea sources

B external idea sources

C crowd sourcing

D on-boarding

Review Detailed Answer

Correct Answer: on-boarding

The Macro environment of any company or organization includes?

A the cultural environment

B the demographic environment

C customers in international markets

D both a and b

Review Detailed Answer

Correct Answer: both a and b

For marketing success, it is required to build relationships with?

A Suppliers & customers

B Marketing intermediaries

C Competitors

D All of above

Review Detailed Answer

Correct Answer: All of above

A company’s microenvironment, the ‘local publics’ consists of?

A Environmental organizations

B Editorial opinion

C Community organizations

D Both a and b

Review Detailed Answer

Correct Answer: Community organizations

The way of entering foreign markets by setting up foreign manufacturing facilities is classified as?

A direct investment

B indirect investment

C union ownership

D export union

Review Detailed Answer

Correct Answer: direct investment

The global communication and product strategy in which communication and product both are adjusted to fit in foreign market is classified as?

A product adaptation

B straight product extension

C dual adaptation

D communication adaptation

Review Detailed Answer

Correct Answer: dual adaptation

The kind of joint venture in which company signs agreement with foreign producers to provide services or manufacture goods is classified as?

A investment ownership

B contract manufacturing

C joint ownership

D management contracting

Review Detailed Answer

Correct Answer: contract manufacturing

The market divided on the basis of social class as ‘lower lowers, upper lowers and middle class’ is example of?

A geographic segmentation

B demographic segmentation

C psychographic segmentation

D behavioral segmentation

Review Detailed Answer

Correct Answer: psychographic segmentation

The strategy which does not after the large market to capture smaller share is called?

A mass marketing

B segmented marketing

C niche marketing

D micromarketing

Review Detailed Answer

Correct Answer: niche marketing

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Management Sciences 5307 MCQs [All-Courses]

All Topics 5307

All Topics 5307

The systematic planning for new products and customer driven strategy must be created for?

The ‘idea generation’ stage in new product development process does not include?

The Macro environment of any company or organization includes?

For marketing success, it is required to build relationships with?

A company’s microenvironment, the ‘local publics’ consists of?

The way of entering foreign markets by setting up foreign manufacturing facilities is classified as?

The global communication and product strategy in which communication and product both are adjusted to fit in foreign market is classified as?

The kind of joint venture in which company signs agreement with foreign producers to provide services or manufacture goods is classified as?

The market divided on the basis of social class as ‘lower lowers, upper lowers and middle class’ is example of?

The strategy which does not after the large market to capture smaller share is called?