M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The price discrimination in which same market offers it’s priced at two different levels, on the basis of consumer perception is classified as ________?
A image pricing
B channel pricing
C customer segment pricing
D product-form pricing
Correct Answer: image pricing
The price of product is subtracted from variable cost than divided by fixed cost for calculation is __________?
A unit cost
B break-even volume
C target return price
D target return cost
Correct Answer: break-even volume
The marketing channel strategy is used for products with low brand loyalty and product, is an impulse item is classified as _________?
A bundle strategy
B shallow strategy
C push strategy
D pull strategy
Correct Answer: push strategy
The strategy based on the intermediaries involve in marketing channels do not include ___________?
A exclusive distribution
B descriptive distribution
C intensive distribution
D selective distribution
Correct Answer: descriptive distribution
v Considering marketing channels, the examples of facilitators are __________?
A sales agents
B wholesalers
C independent warehouses
D retailers
Correct Answer: independent warehouses
In marketing channels, the level of company selling its products through retailers and wholesalers is classified as _________?
A one-level channel
B Zero-level channel
C Three-level channel
D Two-level channel
Correct Answer: Two-level channel
While considering marketing channels, the examples of agents are _________?
A retailers and wholesalers
B sales agents and brokers
C transportation companies
D independent warehouses
Correct Answer: sales agents and brokers
The intermediaries that perform functions of selling goods of different manufacturers are classified as _______?
A trade channel
B escalator channel
C shallow channels
D predatory channels
Correct Answer: trade channel
The situation when companies use two or more different channels is classified as __________?
A facilitator marketing
B interchanging marketing
C integrated marketing
D multichannel marketing
Correct Answer: multichannel marketing
The unit numbers permitted by channels for a typical customer in one single purchase is classified as _________?
A shopper size
B lot size
C spatial size
D jobber size
Correct Answer: lot size