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Management Sciences 5307 MCQs [All-Courses]

Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The group of online social communities such as virtual worlds, social networking sites and blogs where people exchange opinions is classified as?

A inbound social networks

B outbound social networks

C offline social networks

D online social networks

Review Detailed Answer

Correct Answer: online social networks

The companies that buy and sell only on the internet are classified as?

A premium companies

B direct companies

C click only companies

D click and mortar companies

Review Detailed Answer

Correct Answer: click only companies

The marketing of products done by companies by placing ordering and information machines is called?

A kiosk marketing

B offline marketing

C telephone marketing

D direct response TV marketing

Review Detailed Answer

Correct Answer: kiosk marketing

The customer classification depends on?

A Potential profitability

B Projected loyalty

C Both a and b

D None of above

Review Detailed Answer

Correct Answer: Both a and b

The particular communication that must be achieve within definite target audience within specific time is classified as?

A message decision

B media decision

C advertising objective

D advertising evaluation

Review Detailed Answer

Correct Answer: advertising objective

Firm’s performance can be better measured by?

A Current sales

B Customer equity

C Market share

D Both a and b

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Correct Answer: Market share

The kind of advertising that appears while consumers are browsing internet such as search related ads, online classifieds and display ads is classified as?

A inbound advertising

B outbound advertising

C online advertising

D buzz advertising

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Correct Answer: online advertising

The process of selecting the segments to serve by offering product is referred as?

A Market segmentation

B Targeting

C Marketing

D Both a and b

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Correct Answer: Targeting

The global product and marketing strategy in which new market offerings are created to gain share in foreign market is classified as?

A product invention

B communication invention

C joint invention

D ownership adaptation

Review Detailed Answer

Correct Answer: product invention

The kind of online marketing domain which is initiated by business to target consumers is classified as?

A business to consumer domain

B business to business domain

C consumer to business domain

D consumer to consumer domain

Review Detailed Answer

Correct Answer: business to consumer domain

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Management Sciences 5307 MCQs [All-Courses]

All Topics 5307

All Topics 5307

The group of online social communities such as virtual worlds, social networking sites and blogs where people exchange opinions is classified as?

The companies that buy and sell only on the internet are classified as?

The marketing of products done by companies by placing ordering and information machines is called?

The customer classification depends on?

The particular communication that must be achieve within definite target audience within specific time is classified as?

Firm’s performance can be better measured by?

The kind of advertising that appears while consumers are browsing internet such as search related ads, online classifieds and display ads is classified as?

The process of selecting the segments to serve by offering product is referred as?

The global product and marketing strategy in which new market offerings are created to gain share in foreign market is classified as?

The kind of online marketing domain which is initiated by business to target consumers is classified as?