M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The set of customer’s having interest in market offering but lack of access to it is called __________?
A potential market
B available market
C target market
D penetrated market
Correct Answer: potential market
The sources and procedures use to get information about marketing development of every single day are the part of _________?
A marketing intelligence system
B market development system
C market record system
D market information system
Correct Answer: marketing intelligence system
The low share-penetration index includes ___________?
A low brand awareness
B low availability
C high price
D all of the above
Correct Answer: all of the above
The combo sites for product reviews and expert opinions are classified as _____________?
A marketing intelligence on internet
B field work
C marketing management
D building marketing records
Correct Answer: marketing intelligence on internet
The set of equation describes the different parameters in statistical system is called _____________?
A econometric analysis
B exponential analysis
C economic analysis
D market analysis
Correct Answer: econometric analysis
The comparison of potential and current levels of market demand is called ______________?
A market penetration index
B target market index
C potential market index
D available market index
Correct Answer: market penetration index
The distance between market potential and minimum demand is said to be ___________?
A price sensitivity
B market sensitivity
C market sensitivity of demand
D product sensitivity
Correct Answer: market sensitivity
The past sales analysis techniques do not include in ___________?
A time-series analysis
B exponential ratio method
C exponential smoothing
D econometric analysis
Correct Answer: exponential ratio method
The analysis of society is based on views of ourselves, others and nature is classified as ____________?
A demographic analysis
B socio cultural environment analysis
C competitor’s analysis
D natural environment analysis
Correct Answer: socio cultural environment analysis
The calculation of ‘area market potential’ includes the methods which are ____________?
A market-buildup method
B multiple-factor index method
C chain-ratio method
D both A and B
Correct Answer: both A and B