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Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

All Topics  5307

The groups that may have direct or indirect effect on their buying behaviors and attitudes are classified as ____________?
A reference groups
B affecting groups
C marketing groups
D retailer groups
Correct Answer: reference groups
The buying person’s spouse and children is classified __________?
A family of procreation
B family orientation
C inspiration orientation
D group orientation
Correct Answer: family of procreation
When the marketers offer the products which is representation of the category as a whole is classified as ____________?
A representative heuristic
B motivation heuristic
C expectancy heuristic
D psychological heuristic
Correct Answer: representative heuristic
The representative heuristic and availability heuristic are the types of ____________?
A motivation heuristic
B peripheral heuristic
C expectancy heuristic
D decision heuristic
Correct Answer: decision heuristic
The effect of references, family and statuses are classified as ________?
A effect of social factors
B effect of cultural factors
C effect of economic factors
D effect of global factors
Correct Answer: effect of social factors
The process of where, when and how information gets into person’s memory is called ___________?
A memory encoding
B memory decoding
C memory retrieval
D memory revival
Correct Answer: memory encoding
The ‘expectancy value model’ is classified as __________?
A compensatory model
B non compensatory model
C realistic model
D approached model
Correct Answer: compensatory model
The individual characteristics of a person that include the lifestyle, values, occupation and self-concept are classified as ____________?
A social factors
B personal factors
C family factors
D status factors
Correct Answer: personal factors
The criteria or standard of how marketing offering meet the initial demand is classified as _____________?
A consideration set
B availability set
C total set of brands
D brands awareness
Correct Answer: consideration set
The factors that influence the purchase decision and purchase intention are __________?
A unanticipated situational factors
B attitudes of others
C anticipated factors
D both A and B
Correct Answer: both A and B
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