M C Q s D r i v e

Economics Mcqs 4423 MCQs [All-Courses]

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Economics MCQs cover fundamental concepts of microeconomics and macroeconomics, including demand and supply, inflation, national income, and economic policies.
This section is designed to strengthen analytical skills and conceptual understanding for competitive examinations.
Highly useful for PPSC, FPSC, NTS, OTS, KPPSC, and other testing services preparation.

A company is in the ________ stage of the new product development process when the company develops the product concept into a physical product in order to assure that the product idea can be turned into a workable product ?
A product development
B commercialization
C marketing strategy
D business analysis
Correct Answer: product development
If Mark Mars pays Hershey Foods Corporation for the right to use their name on his line of T-shirts then Mr. Mars is using which type of branding ?
A Licensed brands
B Manufacturer’s brand
C Private brand
D Co-brand
Correct Answer: Licensed brands
All of the following factors can affect the attractiveness of a market segment EXCEPT ?
A the presence of many strong and aggressive competitors
B the likelihood of government monitoring
C actual or potential substitute products
D the power of buyers in the segments
Correct Answer: the likelihood of government monitoring
If a government uses barriers to foreign products such as biases against a foreign company’s bids or product standards that go against a foreign company’s product features the government is using ?
A Protectionism
B exchange controls
C exchange facilitators
D nontariff trade barriers
Correct Answer: nontariff trade barriers
If an advertiser wants flexibility timeliness good local market coverage broad acceptability, and high believability the advertiser will probably choose which of the following mass media types ?
A Newspapers
B Television
C Direct Mail
D Radio
Correct Answer: Newspapers
__________ has the advantage of being high in selectivity low cost; immediacy; and interactive capabilities?
A Direct Mail
B Outdoor
C Online
D Radio
Correct Answer: Online
One common misuse of marketing research findings in contemporary business is the tendency for marketing research tp ?
A become a vehicle for pitching the sponsor’s products
B become a vehicle for pitching the sponsor’s products
C become a means for raising prices
D become a means of unfair competition
Correct Answer: become a vehicle for pitching the sponsor’s products
The place in the business buying behavior model where interpersonal and individual influences might interact is called the ?
A environment
B response
C stimuli
D buying center
Correct Answer: buying center
The type of trade promotion discount in which manufacturers agree to reduce the price to the retailer in exchange for the retailer’s agreement to feature the manufacturer’s products is some way is called a(n) ?
A discount
B allowance
C premium
D rebate
Correct Answer: allowance
If your company were to make a product such as a suit of clothes and sold that product to a retailer your company would have sold to the __________ merket?
A reseller
B business
C government
D service
Correct Answer: reseller