M C Q s D r i v e

Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The way of entering foreign markets by setting up foreign manufacturing facilities is classified as?
A direct investment
B indirect investment
C union ownership
D export union
Correct Answer: direct investment
The global communication and product strategy in which communication and product both are adjusted to fit in foreign market is classified as?
A product adaptation
B straight product extension
C dual adaptation
D communication adaptation
Correct Answer: dual adaptation
The kind of joint venture in which company signs agreement with foreign producers to provide services or manufacture goods is classified as?
A investment ownership
B contract manufacturing
C joint ownership
D management contracting
Correct Answer: contract manufacturing
The market divided on the basis of social class as ‘lower lowers, upper lowers and middle class’ is example of?
A geographic segmentation
B demographic segmentation
C psychographic segmentation
D behavioral segmentation
Correct Answer: psychographic segmentation
The strategy which does not after the large market to capture smaller share is called?
A mass marketing
B segmented marketing
C niche marketing
D micromarketing
Correct Answer: niche marketing
The way of selling goods produced in home country with little modification or no modification into foreign market is classified as?
A exporting
B importing
C joint venturing
D licensing
Correct Answer: exporting
A company’s targeting strategy depends on?
A the product life cycle stage
B the product growth cycle stage
C a company’s internal equity
D the company’s external equity
Correct Answer: the product life cycle stage
The market segmented on the basis of ‘loyalty status of customers toward brands’ is best classified as?
A geographic segmentation
B demographic segmentation
C psychographic segmentation
D behavioral segmentation
Correct Answer: behavioral segmentation
The division of market on the basis of separate needs and behaviors is called?
A market segmentation
B targeting
C differentiation
D positioning
Correct Answer: market segmentation
The global product strategy in which product to be marketed is changed a little to be adapted in foreign market is classified as?
A product adaptation
B straight product extension
C dual adaptation
D communication adaptation
Correct Answer: product adaptation