M C Q s D r i v e

Management Sciences 5308 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The goods that are frequently and immediately bought by consumer’s are classified as ___________?

A unsought goods
B specialty goods
C convenience goods
D shopping goods
Correct Answer: convenience goods

The technique which is not included in co-branding is _________?

A retail co-branding
B wholesale co-branding
C joint-venture co-branding
D multiple-sponsor co-branding
Correct Answer: wholesale co-branding

The factors that can help in differentiation of services include _________?

A delivery and installation
B customer training and consultation
C ordering ease
D all of the above
Correct Answer: all of the above

The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called _________?

A left-market stretch
B down-market stretch
C up-market stretch
D Two-way stretch
Correct Answer: Two-way stretch

The pricing technique used by sellers while selling individual products in bundles is _______?

A optional-feature pricing
B pure bundling pricing
C mixed bundling pricing
D pure bundling pricing
Correct Answer: mixed bundling pricing

The product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as __________?

A by-product pricing
B optional-feature pricing
C product line pricing
D Two-part pricing
Correct Answer: product line pricing

In the supply chain view, the destination point of the company is _____________?

A sales agents
B markets
C broker firms
D escalator
Correct Answer: markets

The manufacturer of physical products require channels that are ___________?

A delivery channels
B service channels
C sales channel
D all of the above
Correct Answer: all of the above

The types of conflict that can occur in marketing channels of a product does not include _________?

A vertical channel conflict
B horizontal channel conflict
C sealed channel conflict
D multi-channel conflict
Correct Answer: sealed channel conflict

All the stated terms and conditions for which the producers enfranchise all the other distributors are classified as _________?

A conditions of sale
B territorial rights of distributor’s
C territorial rights of producers
D intensive policy
Correct Answer: territorial rights of distributor’s