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Management Sciences 5307 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

All Topics  5307

The third phase of value creation sequence is _________?
A communicating the value
B providing the value
C making the superior product
D choosing the value
Correct Answer: communicating the value
A written document that summarizes the marketing objectives and how to achieve them is called __________?
A corporate plan
B strategic plan
C marketing plan
D marketing objective
Correct Answer: marketing plan
The gathered and acted upon information about the market and its offerings is the part of _________?
A the market-sensing process
B the customer acquisition process
C the fulfill management process
D the new-offering process
Correct Answer: the market-sensing process
The strategies such as diversification, penetration and market development are the part of __________?
A extensive growth
B intensive growth
C integrative growth
D disintegrative growth
Correct Answer: intensive growth
The network of specific suppliers and distributors to create superior value is called __________?
A supply chain
B value chain
C product chain
D marketing chain
Correct Answer: supply chain
The ‘inbound or outbound logistics’ are the part of value chains __________?
A primary activities
B marketing activities
C financial activities
D raw material activities
Correct Answer: primary activities
A challenge that is posed in the absence of defensive marketing leading to lower sales is called ___________?
A environmental threat
B environmental opportunity
C environmental strength
D environmental weakness
Correct Answer: environmental threat
The Company licenses to companies for producing its products is classified as ________?
A service alliance
B product alliance
C logistic alliances
D pricing collaborations
Correct Answer: product alliance
In the value creation, ‘choosing the value’ phase includes _________?
A segmentation
B targeting
C positioning
D all of the above
Correct Answer: all of the above
The Company’s core business process includes __________?
A customer acquisition process
B market sensing process
C CRM process
D all of the above
Correct Answer: all of the above
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